Keith Stride is a Vancouver native whose life has been shaped by two powerful forces: a decades-long career in advertising and a deep-rooted love for the pop culture of the 1970s and 1980s. Having worked in Toronto, Calgary, Los Angeles, and Vancouver, Stride spent over 20 years in the fast-paced world of advertising, where he honed his eye for visual storytelling, impact, and the art of grabbing attention.

Born and raised in an era of bold aesthetics, big personalities, and an explosion of mass media, Stride grew up absorbing the sights and sounds of a rapidly changing cultural landscape. The music, films, and design of his youth continue to influence the way he sees the world—through a lens tinted with nostalgia, yet always aware of how memory reshapes the past.

Stride has a passion for curating imagery, whether in an ad campaign or his personal creative pursuits. He understands how the things we see shape the way we feel, and how the past—especially the glossy, neon-lit version of it—has a way of sticking with us. Whether in advertising or art, his work has always been about one thing: making people stop, look, and think.